The success of a small business will depend on the business owner’s ability to market their products and services effectively. You may have a great product and world-class customer service, but if people don’t know your business exists, you will not have any sales.
Your marketing efforts are essential to keep your small business afloat. Most importantly, knowing and understanding your customers' needs is at the centre of every successful business, whether it sells directly to individuals or other businesses. The truth is that no one will buy something if they don’t want it or believe they don’t need it.
So, it’s critical that you know what your customer wants, why they want it, how they want it, when they want it... If you feel stuck in your business or unsure if your business is on the right track or believe your business should have been performing better than it is currently doing then:
This course will help you to:
About This Course
Course Overview
The Marketing Series (Part2) - Understanding Your Ideal Client - VIDEO
Creating My Customer Avatar
Understanding Your Ideal - Course Feedback
Anyone with leadership and entrepreneurial ambitions
If you are looking to effectively communicate to your customers and build a lasting solution
If you are looking to become a recognisable brand
Anyone who wants to develop lasting relationships with customers
Anyone who wants to discover the right audience for their business and relate to them
Any entrepreneur or business owner who is looking to scale their business and increase revenue
Anyone who wants to discover ways to engage with customers
You will learn how to connect with your ideal customers using their demographic and pychographic information
Learn to craft your offer to the right audience
You will create your own customer avatar
